MOSCOT x SATURDAYS NYC | The TOMO SUN

MOSCOT teams up with fellow New York City native apparel and lifestyle brand, Saturdays NYC, for an exclusive summer sunglass style. Inspired by the shared deep-rooted New York City heritage and active urban lifestyle, The MOSCOT x Saturdays NYC collaboration features one signature sunglass model, The TOMO.

“‘TOMO’, which means ‘friend’ in Japanese, is a name that perfectly reflects our friendship as brands, and of our patrons that appreciate what MOSCOT & Saturdays offers,” shares Chief Design Officer and 5th Generation, Zack Moscot. He adds, “the partnership was sparked as a celebration of New York centric brands representing active city culture. This was a natural fit given the similarities of the brands and our customers who appreciate our craftsmanship, heritage, and true New York narrative.”Introducing The TOMO sunglass, a new collaboration frame with Saturdays NYC.

Staying true to MOSCOT’s heritage design, The TOMO SUN is made from acetate with a wrap-around frame front featuring three dot rivets, unique beveling and no exposed hardware, paddle temples with grips, a saddle bridge, and real seven-barrel hinges. With a subtle “wrap” used for sports and to protect from the sun and wind, the new frame can be categorized as a face-form style.

Authentically capturing the textures, details, sounds and style of true urban escapism, the campaign accompanies model, and long-time friend of both brands, Danny DiMauro out to New York’s Rockaway Beach for an early morning surf session. Rounding out the collaborative partnership, The MOSCOT x Saturdays Surf Spotify playlist provides breezy beats for an endless summer chosen by members of each team.

Introducing The TOMO sunglass, a new collaboration frame with Saturdays NYC.

The TOMO SUN will release as a limited 150-unit batch exclusively available online and in-stores at MOSCOT and Saturdays NYC. The specialty frame is made in two Classiconic™ MOSCOT colors: Shiny Black with G15 Glass Lenses and Dark Havana with Chestnut Fade Tinted Lenses and comes with a custom co-branded chamois.

Get your sunnies on!

Featured on HiConsumption Magazine, The TOMO SUN is in the spotlight-- check it out! 

 

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